PD101A Marketing your Astrology Business (Winter)

Course description:

Discover the strategies to propel your business to the next level. Kim and Janet will guide you through this five-week basic marketing course, where you’ll learn how to use your website as the hub for your marketing efforts. You’ll figure out SEO and target markets, subscriber lists, and how to use social media

for good and not evil.

Course name: PD101A 5 weeks Marketing Your Astrology Business

Instructors: Kimberlee Jones and Janet Matiisen

Course length: 5-Weeks

Course cost: $295

Required Books: None

Pre-requisite:  None

Weekly topics:

 1.     Creating a BrandBook

2.     Q&A, catch up, and a little bit of Marketing 101Book

3.     Generating TrafficBook

4.    More Content GenerationBook

5.    Blogging Advice and Time to ShareBook

This course can be taken as an elective for the Diploma program.

Instructor bios:

Kimberlee Jones is an entrepreneurial marketing professional and is Accredited in Public Relations (APR). She has 30+ years of experience in developing strategic approaches for meeting client goals and in hands-on tactical execution and is a skilled and sought-after copy and content writer. Kim currently sits on the Board of Directors for the Canadian Public Relations Society, Calgary chapter as the Accreditation portfolio Chair.

Kimberlee teaches the following course: 

PD101 Building your website: Design and Content

PD101A Marketing your Astrology Business

 Janet Matiisen is an award-winning designer with 25+ years of experience in print and web design. She brings those years of creative direction and developing unique concepts to bear in her role as an instructor at the Southern Alberta Institute of Technology's Journalism Program. Her instruction includes WordPress, Adobe InDesign, Photoshop, and Illustrator.

Janet teaches in the following course: 

PD101 Building your website: Design and Content

PD101A Marketing your Astrology Business